Mission Statement
CARE’s mission is to advance and facilitate the reuse and recycling of post-consumer carpet, support a robust circular economy, and advocate for future recyclability of carpet.
(updated; approved by CARE Board of Directors, July 23, 2026)
Vision
Post-consumer carpet diversion and recycling are economically, socially and environmentally sustainable for all stakeholders.
Core Values
We believe in:
- Market-Based solutions
- Entrepreneurship
- Hierarchy of Waste Management
- Sustainable practices (economic, social and environmental)
- Resource conservation
- Transparency
- Multi-stakeholder collaboration
- Professional ethics and integrity
- Anti-trust compliance
Evaluation and Reporting
The CARE BOD annually reports on the progress toward the goals of CARE. Stakeholders maintain active roles in CARE to assist with data collection,analysis, and program evaluation to ensure transparency in reporting on thestatus of activity.
Annual Report
CARE issues an annual report at the CARE Annual Conference each year. This report offers updated market development opportunities for recovered carpet, information on quantities managed through various management options, an assessment of successes and obstacles encountered during the reporting period, and a summary national efforts related to carpet recycling. CARE posts the reports on their website and publicizes them through other means.
Download the CARE annual report.
CARE Board of Directors – 2026
| Ranae Anderson | Universal Fiber Systems LLC |
| Eric Boender | Starnet Worldwide Commercial and Flooring Partnership |
| Chad Chaffin | Southeastern Recycling |
| Mikhail Davis | Interface |
| Russ DeLozier | The Carpet and Rug Institute, Inc. |
| Sandy Eppard | Bentley Mills |
| D. Kennedy Frierson, Jr. | Dixie Group |
| Geoff Gordon | FUSE Commercial Flooring Alliance |
| Ron Greitzer | L.A. Fiber Company Inc. |
| Dale Kitchen | Milliken |
| Shawn McGill | Engineered Floors |
| Rachel Palopoli | Tarkett |
| Bob Peoples | CARE, CEO & Executive Director |
| Abby Reinhard | GP Flooring Solutions |
| Franco Rossi | Aquafil |
| Shane Totten | Mannington |
| Troy Virgo | Shaw |
| Kasey Wakefield | Kruse Carpet Recycling |
| Ashley Young | Mohawk |