The California Carpet Stewardship Program of CARE is soliciting two-year proposals for marketing, education, and outreach professional services to help CARE achieve meaningful progress toward the goal of increasing carpet recycling in the state of California. A successful contractor will be innovative and flexible in engaging and supporting carpet recycling stakeholders, partners, and their public audience. The proposal is open to California-based private corporations, small businesses, and non-profit organizations.
The selected contractor will undertake education and outreach efforts to support the overall Program goals. These activities include both planned and timed outreach as well as opportunistic outreach as information and events require. Audiences include retailers, installers, drop-off sites, local government, current and potential grantees, Collector/Sorters, Processors, Manufacturers, Carpet Mills, events, and consumers.
Proposals are due May 31, 2022, with work starting January 3, 2023.